Our Story
Our story began on the South Island of New Zealand, where we first apprenticed in the art of fine custom jewelry. What started as a sanctuary for love, healing, and new beginnings— framed by the island's majestic landscapes, timeless architecture, and rich culture of people, food, wine and textiles— grew into a passion to bring the spirit of New Zealand home to America.
We are proud to introduce Crown & Crux Fine Custom Jewelry, a custom jewelry concierge service, dedicated to today's modern, discerning shopper. At Crown & Crux, jewelry is more than adornment—it is a reflection of your journey, your essence, and the moments that define you.
This collaboration between client and craftsman delivers a bespoke, personal experience. From the first conversation to the final creation, you will discover a seamless process that blends old-world artistry with modern convenience, offering an enriched and personalized service every step of the way.
At Crown & Crux, every design begins with your story. Each piece is made to matter- crafted with elegance, authenticity, and exceptional craftsmanship. Whether celebrating life's milestones or creating a symbol of self-expression, our jewelry is born from who you are and the path you've walked.
Crown & Crux. Beauty born from your story.
The C & C Process
How We Custom Design Your Ring
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01
Consultation
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Schedule an in-person appointment or request a phone/video chat
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Work with our knowledgeable team to guide you through your personal design journey
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Discuss design elements, gemstones and metals, budgets, and timelines
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Have fun!
02
Design
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We employ cutting-edge Computer-Aided Design (CAD) technology to bring your design to life
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Enjoy life like images of your dream piece
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We’ll email you the CAD design work for approval before moving on to the manufacturing phase
03
Workshop
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Your confirmed CAD model is then 3D printed into a wax polymer replica
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The result is a flawlessly crafted ring, perfectly symmetrical and true to the original CAD design
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Your bespoke piece is hand-polished, set, and perfected by our artisans
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Allow about 4-6 weeks for the finished piece
FAQ
We can design an Engagement Ring or Fine Jewelry item in less than a week. We are always busy with client work, so our production time is 4-6 weeks as standard. If you have a special date and require a faster completion date, just let us know, and we’ll meet your time frame.
Our flagship design studio is based in Chandler, Arizona. Crown & Crux’s Design Concierge connects you with our knowledgeable and warm Luxury Brand Ambassadors, either through in-person appointments or online.
The Crown & Crux mission is to engage today’s discerning, modern shopper through digital communication, followed by human-led, high touch, personal service. We are here to help guide you through the process - ask us any questions.We craft each piece to the highest standards using CAD for precise design and client approval, followed by 3D resin printing to cast in gold or platinum. Every detail transfers seamlessly from model to ring, then our master jewelers polish and set each stone to perfection. With a Lifetime Manufacturing Guarantee, and your choice of diamond or gemstone, every Crown & Crux ring is truly exceptional.
We sell only GIA- and IGI-certified diamonds, trusted for their strict, accurate grading. Each diamond is laser-inscribed with a unique serial number that matches its certificate, allowing you to verify its details online. This ensures authenticity, accuracy, and complete peace of mind.
Pricing reflects the materials and craftsmanship in each ring. We deliver higher quality than chain stores at excellent value, with options in natural diamonds, lab-grown diamonds, and colored gemstones. Most budgets can be accommodated—contact us for a custom quote tailored to you.